I’m Aisulu (Ice 🧊), a Visual Designer & Storyteller
I’m Aisulu (Ice 🧊),
a Visual Designer & Storyteller
Specializing in scalable campaign systems and translating complex ideas into clear, high-performing visuals
years designing for digital products and clear visual communication
increase in website engagement through campaign visuals
years designing National Lab Week campaigns
Spotlight

Checklists in Action: An Interactive Story
Interactive microsite designed to communicate surgical checklist adoption and its history.

Visualizing Surgical Intelligence in 3D
3D visuals system translating complex surgical data into clear, scalable assets.

National Lab Week Campaign 2026
Bilingual national campaign celebrating lab professionals across Canada.
Selected Projects
Selected projects focused on campaign systems,
healthcare technology, and scalable design.
Selected projects focused on campaign systems, healthcare technology, and scalable design.
Testimonials
Aisulu has a rare ability to take a loose brief and turn it into something visually compelling. She doesn't need hand-holding. Give her the direction, and she'll come back with something better than what you imagined. She's also a genuinely great collaborator. She communicates clearly, takes feedback in stride, and makes the people around her better at articulating what they actually need from design.
VP of Marketing, Surgical Safety Technologies
Aisulu has a rare ability to take a loose brief and turn it into something visually compelling. She doesn't need hand-holding. Give her the direction, and she'll come back with something better than what you imagined. She's also a genuinely great collaborator. She communicates clearly, takes feedback in stride, and makes the people around her better at articulating what they actually need from design.
VP of Marketing, Surgical Safety Technologies
My Tools
HAVE A PROJECT IN MIND?
HAVE A PROJECT IN MIND?
HAVE A PROJECT IN MIND?









